About
Highly results-oriented Marketing Project Manager with over 7 years of experience in leading digital marketing initiatives, optimizing operations, and driving significant growth. Proven ability to spearhead cross-functional teams, deliver complex projects on time and budget, and implement data-driven strategies that enhance client engagement and conversion rates.
Work
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Summary
Led digital marketing campaigns and cross-functional teams, consistently delivering projects on time and under budget while optimizing operational efficiency for clients.
Highlights
Spearheaded digital campaigns that increased client engagement by 35% year-on-year, significantly boosting client ROI and retention.
Managed cross-functional teams of designers, copywriters, and developers, fostering collaboration to achieve project milestones and deliver high-quality outputs.
Introduced and optimized automation workflows, saving over 20 hours per week in repetitive tasks and improving overall team productivity by streamlining operations.
Successfully delivered 50+ complex client projects under budget and on deadline, ensuring high client satisfaction and contributing to agency growth.
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Summary
Executed comprehensive digital marketing strategies, significantly improving email campaign performance, brand visibility, and site conversions.
Highlights
Created and managed monthly email campaigns, achieving a consistent 24% average open rate and enhancing subscriber engagement through targeted content.
Led a comprehensive brand refresh across all digital channels, contributing to a 60% increase in social media following and expanding brand reach.
Analyzed website traffic data to inform and refine marketing strategy, resulting in an 18% increase in site conversions and improved user experience.
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Summary
Provided essential marketing and administrative support for large-scale corporate events, coordinating content and contributing to successful event execution.
Highlights
Assisted in organizing large-scale corporate events with 200+ attendees, ensuring seamless execution and positive participant experiences.
Coordinated social media calendars and campaign content, maintaining consistent brand messaging and engagement across platforms.
Supported the Head of Marketing with critical administrative and reporting tasks, improving departmental efficiency and data accuracy.
Languages
English
Native
Spanish
Conversational
Skills
Project Management
Project Planning, Stakeholder Management, Agile Methodologies, Delivery Management, PRINCE2.
Digital Marketing
Social Media Strategy, Email Marketing, SEO, Google Analytics, Campaign Management, Content Strategy, Google Ads, Inbound Marketing.
Email Marketing Platforms
Mailchimp, ActiveCampaign, Campaign Optimization, Nurture Campaigns.
CRM Systems
HubSpot, Salesforce, Customer Relationship Management.
Team Leadership & Coordination
Cross-functional Team Leadership, Mentorship, Collaboration, Resource Allocation.
Content Creation
Copywriting, Editing, Brand Messaging, Content Strategy.
Event Management
Event Planning, Event Coordination, Logistics Planning, Vendor Management.
Software & Tools
Adobe Creative Suite, Microsoft Office, Google Workspace, Automation Tools.
Interests
Blogging
Productivity Hacks.
Photography
Urban Photography.
Volunteering
Animal Rescue.